Direct Private Investing

Harnessing Technology to Manage Alternative Investments

Family offices are increasingly turning to alternative investments like private equity, real estate, and crypto for their potential higher returns and long-term stability, but managing these assets is often burdensome due to scattered documents, complex reporting, and administrative inefficiencies.

Diversification and Family Engagement Through Direct Investing

119th Street Capital strategically uses direct investing to both grow its wealth and strengthen family cohesion. Read on for a masterclass in how values-driven capital allocation can create long-term value beyond just financial returns.

Family Office Interest in Private Equity Grows

Private equity is becoming a key part of family offices’ investment strategies, according to a recent report, “Family Offices and the Future of Private Markets.” The report found that about 40% of survey respondents plan to increase their allocations to private equity in the next two years.

How should family offices think about cryptocurrencies?

For family offices that are considering adding cryptocurrency exposure to their Investment policy statement, there should be extra emphasis on doing due diligence on all aspects of an opportunity.

When is Direct Investing a Good Fit for Families?

“A lot of families talk about direct investing, but most shouldn’t do it. Direct investing is hard — it's not an easy business to get right,” says Paul Carbone, co-founder and vice chairman of Pritzker Private Capital.